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BtoB

ARF names new board members

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New York—The Advertising Research Foundation has named four new board members: Steven Fredericks, president-CEO, TNS Media Intelligence; Stephen Kim, director of media research, MSN; Brian McAndrews, president-CEO, aQuantive; and Jessica Pantanini, chief operations officer, Bromley Communications. The ARF is a leading research association for the advertising industry, representing more than 325 advertisers, advertising agencies, research firms, media companies, educational institutions and international organizations.

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