Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Ariba launches online version of magazine

Published on .

Mountain View, Calif.--Ariba Inc. has launched an online version of its year-old magazine Ariba. The online version of the quarterly publication will offer access to current and archived stories and columns. Ariba, with a controlled circulation of 50,000, covers a range of topics, including e-marketplaces, b-to-b e-commerce consulting services, golf and travel. Both the online and offline versions of Ariba accept ads, a revenue stream the company is trying to tap in the wake of a poor first quarter.
Most Popular
In this article: