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BtoB

Atmosphere BBDO named online agency for E-Trade

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New York—Atmosphere BBDO has been named the online creative agency of record for E-Trade Financial Corp., following a review. Atmosphere BBDO has had a relationship with E-Trade since the fourth quarter of 2004, when it handled an integrated assignment for the online trading company. New work is expected to launch in the first quarter. Billings were undisclosed.

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