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Avis Car Rental ad campaign targets corporate travelers

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Parsippany, N.J.—Avis Car Rental this week rolled out an integrated ad campaign aimed at corporate travelers called “It's Your Space.” The campaign, created by Leo Burnett Business, New York, includes TV, print, online and out-of-home. It shows how business professionals can use the space inside their rental vehicles to be productive while traveling. The budget was undisclosed.
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