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BtoB

B-to-b online advertising top product/service categories

Published on .

Most Popular

June 2005

Rank Product/service segment Impressions (in millions) Share of voice

  1. Software 343.0 10%
  2. Customer surveys 340.3 10
  3. Web hosting 186.7 6
  4. Staffing 162.1 5
  5. Payment transaction 82.6 2
  6. Networking and conferencing 63.7 2
  7. Computer hardware 50.8 2
  8. Signs & insurance 47.4 1
  9. Online advertising 36.9 1

Source: Nielsen//NetRatings AdRelevance

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