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BtoB

B-to-b sales up 9% in 2005, Abacus reports

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Lafayette Colo.—B-to-b sales increased 9% to $2.8 billion in 2005, according to direct marketer Abacus, which released its 2006 Business-to-Business Industry Insights Report on Thursday. Forty percent of those sales occurred online, according to Abacus. The findings are based on information from a sample set of 0-12 month multibuyers from the Abacus Alliance b-to-b database.

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