Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


B2BWorks hires VP-marketing, e-business development

Published on .

Chicago--B2BWorks, an online business-to-business advertising network, announced Tuesday that it has hired former IBM Corp. executive Karen Breen Vogel as the company's VP-marketing and e-business development. Ms. Breen Vogel will oversee B2BWorks' marketing communications and will be asked to develop partnerships and alliances for the B2BWorks network. At IBM, Ms. Breen Vogel was involved in the company's work with b-to-b media, first in helping them convert from analog to digital technology and then to the Internet.
Most Popular
In this article: