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BtoB

Bacon's acquires MediaClips

Published on .

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Chicago--Bacon's Information, a provider of media research for the public relations industry, announced Thursday the acquisition of MediaClips, a Los Angeles-based broadcast monitoring services firm.

"The acquisition of MediaClips is our fourth strategic move in the broadcast monitoring sector within the past 18 months. As a result, we now have a solid presence in the nation's three largest broadcast media markets: New York, Chicago and Los Angeles," Steve Newman, CEO of Bacon's Information, said in a statement.

Among Bacon’s recent deals were the acquisitions of MediaMap and Advertising Information Services.

--Sean Callahan

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