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BtoB

Bank of America awards account to Omnicom Group

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New York—Bank of America has awarded its $600 million marketing account to Omnicom Group, following a review. The account had been handled by Interpublic Group of Cos. agencies including Draft Worldwide, Initiative Worldwide, Jack Morton and MWW Group. Finalists in the review were Omnicom, Interpublic and WPP Group.
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