Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Barbara Coll, WebMama.com

Published on .

What: WebMama.com, Palo Alto, Calif.
Why: A search marketing expert who often has the designation "guru" attached to her name, Coll is based in Silicon Valley and dispenses strategic search advice to clients. Prior to launching WebMama.com, she spent 10 years working in marketing for such tech companies as Sun Microsystems, Veritas' Qualix Group and Nokia's Ipsilon Networks. She is a founding member of the Search Engine Marketing Professional Organization (SEMPO).
Most Popular
In this article: