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BtoB

BBDO New York names Kenyon head of planning

Published on .

New York—BBDO New York has appointed Jeff Kenyon head of planning. Kenyon was previously exec VP-group planning director at the agency. In his new role, he will lead BBDO New York's planning group and will help prepare the agency's global assignments. He succeeds Paul Matheson, who left the position a year ago to become regional president-planning and strategy, Ogilvy & Mather Asia Pacific, Hong Kong.
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