bCandid launches vertical Web-publishing unit

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Boulder, Colo.--bCandid Corp. on Monday launched its Productbuzz Web-publishing unit, which will create product-oriented vertical-industry Web sites. On the sites, visitors will be able to access product information from manufacturers and distributors. The first site is for home medical equipment ( Productbuzz plans to create eight to 10 more vertical sites within the year. Subscribing vendors can list product and service information at no charge; they pay only on delivery of qualified leads, according to a statement issued by Productbuzz. Alan Stevens, a veteran publishing executive, heads Productbuzz.
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