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BtoB

Bear Stearns European marketing chief jumps to Creditex

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New York--Brad McKinnon-Bear, Stearns & Co. Inc.'s former managing director and head of European marketing for fixed income derivatives--has left to join Creditex Inc., the b-to-b derivatives exchange. McKinnon, a well-known vet on the European institutional financial marketing scene, will be Creditex's senior marketer-London. In that capacity he will spearhead much of the start-up's previously announced push into Europe. Among Creditex's financial backers are the major players in the Continental and U.K. derivatives marketplace, including Bank of America Corp., Morgan Stanley Dean Witter & Co. and Deutsche Bank AG.
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