Benchmark Your Results: Key Metrics for Successful Lead Management Programs

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Marketers are under increasing pressure to deliver measurable results. How do you stack up against your competition? This data-rich Webcast will enable you to evaluate your lead management program's effectiveness against industry averages. This comprehensive presentation will reveal the average database size and lead growth rate, overall response rates to lead-nurturing emails, the number of touches it takes to score a "win," and much more.
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