×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Berlin Cameron/Red Cell to create campaign for launch of ‘Wall Street Journal’s’ ‘Weekend Edition’

Published on .

Most Popular

New York—Dow Jones & Co.’s The Wall Street Journal announced Friday that it has hired advertising agency Berlin Cameron/Red Cell, a WPP Group company, to create an ad campaign for the launch of the Journal’s "Weekend Edition," scheduled for Sept. 17. New York-based Berlin Cameron was named U.S. advertising agency of the year in 2004 by BtoB sibling publication Advertising Age. Spending for the assignment wasn’t disclosed.

In this article: