BtoB

Bishop joins ALC as VP; clients follow

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Princeton, N.J.--American List Counsel on Friday announced that Pat Bishop will join the company as VP-ALC’s Data Management unit. For the last eleven months, Bishop was VP-new business development at Walter Karl Inc. and before that spent 10 years at Direct Media, most recently as team leader and senior account executive in Direct’s B-to-B List Management division.

In addition, Bishop brought four significant b-to-b marketing files with her. “I have very loyal clients,” Bishop said.

The files--UGIS, Judy Diamond Associates, Contractor Resource Register and Vanguard Resource Group--total more than 203 million names. The first three were previously managed by Walter Karl; Vanguard was previously managed by Direct Media.

“They’re a wonderful synergy with ALC’s existing b-to-b lists,” Bishop said.

--Carol Krol

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