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BtoB

Biz360 offers Nielsen//NetRatings data

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San Mateo, Calif.—Biz360, a market intelligence service, announced it has added online audience data from Nielsen//NetRatings to its Market360 service, which measures nonpaid media, such as public relations placement. The addition of Nielsen//NetRatings data will give marketers more accurate information on their marketing communications efforts, according to Biz360. The new data are included at no charge to customers of Market360.

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