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BtoB

BizBlast starts direct marketing campaign

Published on .

Denver--BizBlast.com has begun an expansive direct marketing campaign for StoreFront Wizard, the online store setup software program it released in early June. The company has sent out CD-ROMS and marketing e-mails to some 125,000 small-business owners. BizBlast.com provides Web hosting, software and marketing support services to small businesses and entrepreneurs. StoreFront Wizard allows users to set up transactional sites. While 60% of small businesses have sites, only 13% are transactional, according to published reports.
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