San Francisco—Business targeting and ad network company Bizo has introduced a news and community website dedicated to b-to-b marketing online.
Digital Marketing Remix features coverage of digital marketing news, including analytics, data, email, mobile, online display advertising and search. The site publishes new content on a daily basis with updates posted regularly throughout the business day.
The site and e-newsletter are edited by Sean Callahan, former executive editor of Crain Communications' BtoB
and Media Business
magazines, who joined Bizo in August.
“B-to-b marketers are overwhelmed by the spew of information coming at them about new technologies, techniques and trends,” said Callahan, marketing director at Bizo, in a statement. “Digital Marketing Remix helps marketers discover what's most important so they can succeed in their jobs by delivering what its tagline says: "Your daily dose of what's now—and what's next—in b-to-b digital marketing.' ”