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BtoB

BlogFrog rolls out Influencer Marketing platform

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Boulder, Colo.—BlogFrog, a provider of marketing technology, introduced its Influencer Marketing platform for brand marketers. The service enables brand marketers to identify topic-based social media influencers, such as those who create content on blogs, Facebook, Twitter and other social channels, and initiate and distribute content for their target audiences. The BlogFrog platform has a database of more than 100,000 social media influencers and new management dashboards that monitor and measure the effectiveness of social influencer programs.  
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