New York—Bloomberg.com has launched a new “Sustainability” section to cover the topic for business executives. A post on the Bloomberg Blog defined sustainability for business as “a long-term strategy to gain a competitive advantage in innovation, efficiency, reputation and, ultimately, performance.”
Eric Roston is the Bloomberg.com Sustainability editor. Roston was most recently a senior analyst for the National Commission on the Deepwater Horizon Oil Spill and Offshore Drilling. He previously covered environmental issues for Time.