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Bloomberg.com unveils changes to Web site

By Published on .

New York—Bloomberg L.P. has unveiled the first phase of a redesign of Bloomberg.com. The company said the revamp includes “Web-friendly presentations of news headlines, auto-assist search and higher-quality video.”

Changes to the Web site will continue throughout the year, according to the company. “This is the start of a journey to reposition Bloomberg.com as the go-to resource for business professionals,” Andy Lack, CEO of Bloomberg Multimedia, said in a statement.

Kevin Krim, head of Bloomberg.com, added: “The first phase of the Bloomberg.com redesign establishes the foundation for a series of new Web features that will deliver exceptional value for the global business community. In this initial step, our digital team used the power of Bloomberg news and data to create a stream of nonstop news headlines, easy-to-scan market data and a unique live video experience that is near-HD quality and free to Bloomberg.com visitors.”

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