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BtoB

Blue Sky Factory buys Surefire Communications

Published on .

Baltimore--Blue Sky Factory, an e-mail marketing technologist, announced Thursday it has acquired Surefire Communications, a marketing research firm in Boston.

Surefire will fold its operations into Blue Sky immediately, according to the agreement.

Tim Barton, Surefire founder and president, will become VP-business development for Blue Sky Factory. He will oversee Blue Sky's new Boston office.

Financial terms of the deal were not disclosed.

--Carol Krol

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