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BtoB

BMA to host Online Marketing Summit

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San Diego—A coalition of marketing groups will host an Online Marketing Summit Feb. 22-24 here. The coalition consists of  the Business Marketing Assocation, Business.com, BusinessOnline, Endeca, Exacttarget, Reddot, Search Engine Marketing Professional Organization and Websidestory.The summit will feature speakers, workshops and case studies for b-to-b online marketers. Speakers include Sandra Zoratti, director of marketing and strategy at IBM Corp.; Joe Pulizzi, director of Penton Custom Media; and Jim Sterne, founding president of the Web Analytics Association. Information is available at http://www.onlinemarketingsummit.com/.

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