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BMA names Stein Rogan top agency and Siemens Healthcare top marketer

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Chicago—Stein Rogan+Partners, New York, was named agency of the year and Siemens Healthcare was recognized as corporate marketer of the year at the Business Marketing Association’s newly branded B2 Awards (formerly the ProComm Awards).

The awards, presented at a ceremony in Chicago Wednesday night at the BMA Engage conference, recognize outstanding strategy, creative and results across a number of business marketing categories.

Stein Rogan won 14 division categories, and Siemens Healthcare was recognized for best marketing activation program.

Other category winners included CS Creative, Dallas, which won the overall advertising category for a campaign it created for CARBO; Sullivan Higdon & Sink, Wichita, Kan., which won best integrated marketing communications programs for work it created for INTRUST Bank; and Maddock Douglas, Chicago, which won best social media and PR for a campaign it created for Lexli International.

Also at the awards ceremony, John Favalo, managing partner-group B2B at Eric Mower & Associates, Syracuse, N.Y., received the G.D. Crain Jr. Award, which recognizes career achievement in b-to-b marketing and exceptional service to the BMA.

The G.D. Crain Jr. Award was established in 1969 to honor the founder of Crain Communications Inc., which publishes BtoB. It was presented by Rance Crain, president-editorial director of Crain Communications and son of G.D. Crain Jr.

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