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BtoB

Boise Cascade Office Products names manager

Published on .

Itasca, Ill.--Matt Parsons has been named manager-promotion and marketing development for Boise Cascade Office Products, a global distributor of office and computer supplies, office furniture, paper and promotional products. As manager, Parsons will direct Boise's sales promotion strategy development in tandem with the company's overall marketing efforts. He will also oversee Boise's local promotions, national promotions and database departmental efforts. Since he joined Boise in 1997, Parsons has been involved in the development of Boise's integrated marketing program. Prior to joining Boise, Parsons worked for Simian Marketing, Bates USA and UPSHOT Progressive Marketing.
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