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BtoB

BoldFish offers e-mail outsourcing

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Santa Clara, Calif.--Outbound e-mail management company BoldFish Corp. announced a service that manages outbound e-mails for corporate marketers without disconnecting from corporate customer relationship management, marketing analytics and customer database applications. Called the BoldFish Express Network, the service eliminates the need for marketers to generate individual e-mails from their corporate networks for each marketing message tracked by those CRM, analytics and customer database applications. Instead, BoldFish delivers the message, compresses customer responses and sends information back to the client in the form of encrypted files. Pricing was not disclosed.
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