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BtoB

Boost Mobile, WNBA partner

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New York—Boost Mobile announced a multiyear marquee partnership with the Women's National Basketball Association. Under the national partnership, Boost Mobile will be the official wireless service provider of the WNBA and will have an integrated presence during league games, including TV advertising, court signage and jersey branding. In addition, Boost Mobile will have an online presence at WNBA.com. Financial terms were undisclosed.
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