“After a 12-month hiatus, we felt that now is the right time to bring BPA University back to our members,” Russ Haderer, BPA Worldwide senior VP-chief quality officer, said in a statement. “Today's media owners have many questions as they navigate the interactive marketplace, and we believe we are well positioned and possess the expertise to assist them."
The half-day seminars will focus on digital media. BPA University will take place in Los Angeles on Jan. 20; Washington D.C. on Feb. 11, New York on March 18, Chicago on April 14, Cleveland on April 29, Denver on May 18, San Francisco on May 20 and Boston on June 3.
The seminars, with the exception of those in Los Angeles, New York and Denver, will take place in conjunction with American Business Media regional events.