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BtoB

Former BPI chairman Littleford dies at 94

Published on .

New York—William D. Littleford, chairman emeritus of BPI Communications (now part of Nielsen Business Media) died Thursday at the age of 94.

His grandfather founded >Billboard in 1894, and Littleford joined the company in 1934. He was active in American Business Media and was chairman of the b-to-b media and information trade association in 1960-61 when it was known as American Business Press.

ABM has presented the annual William D. Littleford Awards for Corporate Community Service for 12 years.

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