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BtoB

BtoB/Forrester survey

Published on .

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BtoB and Forrester Research collaborated on the B2B Marketing Effectiveness Survey, which was conducted between Jan. 27 and Feb. 7 and obtained responses from 126 b-to-b marketing executives. Forrester is currently analyzing the data and plans to issue a research report on it in the near future. Visit http://www.forrester.com/ for more details.
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