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BtoB

'BtoB' names Langer marketing and events manager

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Michele Langer has joined BtoB as marketing and events manager. Her responsibilities will include developing both virtual and in-person events, and she will report directly to Publisher Bob Felsenthal. Langer previously worked for BizBash Media and American Business Media, where she served as events marketing manager and senior manager, professional development, respectively. She is a graduate of New York University with a B.A. in journalism. “We are excited to have Michele join our BtoB team and use her experience in events and marketing to expand our in-person and virtual events, as well as all of our ongoing marketing activities,” Felsenthal said. “Over the past several years, we have added many virtual trade shows and webinars, in addition to our NetMarketing Breakfast series and awards, and Michele will help us continue to adapt to our audience's demand for events.”
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