showcases our annual picks of the year's best advertising and top marketers. We are now accepting entries for the year's best creative advertising in 16 categories: Integrated campaign (more than $200,000), integrated campaign (less than $200,000), print ad campaign (more than $200,000), print ad campaign (less than $200,000), single print ad, direct mail (single mailing), direct mail (multiple mailings), TV, online campaign, online video, outdoor, microsite, nontraditional, trade show exhibit, mobile campaign and branded app. Ads will be judged on their creative merits, not campaign results. Ads must have debuted in July 2011 or later, and only b-to-b ads will be considered. Campaigns designed to promote advertising agencies will not be considered. The deadline to submit entries is June 15. Visit www.btobonline.com/best2012
for more information.
We are also accepting nominations for Top Marketers. To nominate someone, visit www.btobonline.com/topmarketers2012
and fill out the form, or send nominations to Kate Maddox, executive editor of BtoB
, at firstname.lastname@example.org. Please include any marketing awards the nominee has won in the past 12 months, any new ad campaigns the nominee oversaw and any other examples of thought leadership. The deadline for nominations is July 13.
Winners will be announced in the Oct. 8 issue of BtoB
. We will also name our Top Marketer of 2012 and give the Best of Show creative award at the annual Best Awards Luncheon in New York at the Edison Ballroom on Nov. 14.