Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Who's Who in Business Publishing: Matthew Yorke

Published on .

Most Popular
Yorke is moving quickly to monetize IDG's presence in mobile markets. In September, the company debuted Mobile@IDG, which offers dozen of products and services, such as mobile “partnerzones,” where marketer content is co-branded near relevant IDG content on smartphones and tablets. Yorke said IDG expects to double its mobile revenue in its fiscal 2012, which began Oct. 1.
In this article: