Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Who's Who in Business Publishing: Paul Rossi

Published on .

Rossi constantly seeks new audiences for The Economist brand, which attracts many top b-to-b advertisers. In April, The Economist announced a partnership with “PBS NewsHour” to run a series of documentaries. Economist.com has beefed up the number of features that run exclusively online, such as By Invitation, which allows select experts to act as guest commentators on the site.
Most Popular
In this article: