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BtoB

Business Wire extends PR distribution via e-newsletter publisher

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San Francisco—News release distribution service Business Wire has partnered with publisher SmartBrief Inc. to distribute publicity across SmartBrief’s lineup of 49 b-to-b e-newsletters.

SmartBrief has an e-newsletter circulation of more than 2.5 million readers in such industries as advertising, biotechnology, education, energy, health care, retail, telecommunications and travel and hospitality.

Business Wire members’ news will appear in a section called The Buzz in any of the SmartBrief newsletters they choose.

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