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Changes at 'BusinessWeek', Fortune/Money, 'Wall Street Journal,' Jupiter Online Media, and Moose River Media

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BusinessWeek named Jessica Sibley to the newly created position of senior VP-worldwide publisher. Sibley will be responsible for integrated ad sales for BusinessWeek, BusinessWeek.com and the brand's events, mobile, video and TV offerings. Sibley joins BusinessWeek from The Wall Street Journal, where she was VP-multimedia sales, New York, New England and Europe. Fortune/Money Group named Kirk McDonald to the newly created position of chief revenue officer. McDonald will oversee the Fortune/Money Group's worldwide advertising sales and marketing divisions and will be responsible for all print and digital advertising reve-nue. Prior to joining the Fortune/Money Group, a unit of Time Inc., McDonald was senior VP-sales, marketing and client service for DRIVEpm and Atlas Enterprise. Sippel named VP-marketing and business development at "WSJ' The Wall Street Journal named Andrew Sippel VP-marketing and business development. He succeeds David Wachtel, who left the company. Sippel will work on print and online ad sales, develop new advertising programs and create new events and promotions. Prior to joining the Journal, Sippel was senior VP-sports and product management for ESPN's customer marketing and sales operations. Gus Venditto has been named general manager of Jupiter Online Media, a division of Jupitermedia. He succeeds Bruce Morris, who left the company in November. Venditto will be responsible for editorial, marketing, advertising sales and technology for the online media unit, which includes mediabistro.com. Venditto was previously editor in chief of Jupitermedia's Internet.com. Moose River Media (formerly Moose River Publishing), a b-to-b media company that focuses on “green” industries, has named Korry Stagnito as its new president. Stagnito was previously president of Stagnito Communications, which was sold to BNP Media last fall. Moose River Media's products include SportsField Management, Tree Services and Turf Superintendent.
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