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BtoB

Capgemini rolls out ad campaign

Published on .

New York—Capgemini, a Paris-based consulting, technology and outsourcing company, has launched a new brand advertising campaign in the U.S. and Canada. The campaign has the tagline “The collaborative business experience,” and includes print, online and outdoor advertising. Print ads are running in publications including Business Week, Forbes, Fortune, The New York Times and The Wall Street Journal .

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