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BtoB

CDW rolls out Technoliner tech vehicle

Published on .

Vernon Hills, Ill.—Technology distributor CDW Corp. unveiled the CDW Technoliner, an interactive vehicle that provides live demonstrations of CDW technology. The Technoliner, which debuted in Atlanta this week, is a 48-foot vehicle loaded with technology, including a 14-foot retractable video wall, 15 network-connected HD display screens, and high-density Wi-Fi networking. It will tour the country as part of CDW's “Winning on the Road” campaign, which was created by Ogilvy & Mather, Chicago. The Technoliner was built in collaboration with West Coast Customs and features technology from CDW partners including Apple Inc., Cisco Systems, Hewlett-Packard Co., Planar Systems and Samsung.
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