×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

CEIR: Trade show industry gains in 2011

By Published on .

Dallas—A key trade show industry barometer posted a 2.7% gain last year after three consecutive years of decline. The CEIR index, which is compiled by the Center for Exhibition Industry Research, tabulates the performance of the trade show industry in four areas, all of which increased last year compared with 2010. Net square feet increased 2.7%, the number of exhibitors expanded by 2.3%, the number of attendees jumped 3.4% and revenue grew 2.3%. The machinery and finished business outputs category grew 11.2%, posting the strongest growth among industry sectors tracked by the CEIR Index. The building, construction, home and repair category posted the steepest decline: 5.3%.
Most Popular
In this article: