Former CEO of Canon Communications launches b-to-b media company

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Pacific Palisades, Calif.—William Cobert, who resigned as CEO of Canon Communications in March, this week launched his own b-to-b media company, EBITDA Media.

“I’m going to be looking to buy and build on various b-to-b platforms,” said Cobert, who would not disclose the markets he is eyeing.While he was at the helm of Canon, Cobert operated in the medical device, plastics, specialty packaging and pharmaceutical markets.

Cobert, who is CEO of EBITDA Media, said he has started to talk with media buyers who have expressed interest in the new company, but he would not elaborate.

The new company takes its name from the abbreviation for earnings before interest, taxes, depreciation and amortization.

—Matthew Schwartz

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