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Charles Schwab unveils ad campaign

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San Francisco—Charles Schwab & Co. launched a new ad campaign called “Own Your Tomorrow” that focuses on the power of engagement in life and in investing. The integrated effort was created by Crispin Porter+Bogusky and includes TV, print, online and mobile. Print ads are running in publications such as The New York Times and The Wall Street Journal; TV spots are running on AMC's “Mad Men” and CBS News' “60 Minutes.” The budget was undisclosed.
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