Chitika unveils eMiniMalls for publishers

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Marlborough, Mass.—Chitika, a technology provider for online advertising, on Monday introduced eMiniMalls, a merchandising service for Web publishers. The new advertising solution combines online product merchandising, a recommendation engine and comparative shopping information to help online buyers make purchasing decisions. EMiniMalls will give publishers the ability to provide targeted and customized shopping experiences for online customers.

--Kate Maddox

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