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Christine Owens, United Parcel Service of America

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What: Senior VP-communications and brand management
Where
: United Parcel Service of America, Atlanta
Why
: Owens has global responsibility for advertising, brand management, customer communications and PR at UPS. She is also a member of the UPS management committee. Under her direction, UPS kicked off a $35 million integrated campaign in January called “Whiteboard,” which is the most significant new campaign for the company since the introduction of “What Can Brown Do for You?” in 2002.
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