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BtoB

‘CIO,’ LinkedIn form partnership targeting CIOs, senior IT executives

Published on .

Framingham, Mass.—CIO and social-media network LinkedIn have formed a partnership to serve the needs of CIOs and senior IT executives.

Through its connection with LinkedIn, CIO is offering its readers several services, including Company Insider, which allows CIO.com visitors to see members of a featured company’s LinkedIn network when reading a story about that company, and CIO Group, an opt-in feature that allows CIOs to connect and collaborate.

CIO’s deal with LinkedIn comes two weeks after BusinessWeek formed a similar partnership with the social-media network.

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