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BtoB

How Cisco Used Integrated Software to Manage Event

Published on .

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Objective: Successfully manage larger-than-ever event with integrated technology.

Strategy: Incorporate Global LINKS software into all aspects of event process—including registration; session and speaker planning; attendee trafic; and hotel room booking. Allow administrators to monitor the event in real time and allow attendees to comment during the event, re-evaluating and changing plans along the way.

Results: Smooth sailing in management leads to better communication betwen event organizers, and ultimately a successful mutable event that is, for all intents and purposes, planned and executed at the same time. Real-time event data allow for simple comparison to future events.

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