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BtoB

Citibank launches Asian e-commerce initiative

Published on .

Singapore--Citibank has begun a b-to-b electronic-commerce initiative targeting chemical and pharmaceutical companies throughout Asia and the South Pacific and has signed DuPont as its first customer. Citibank's push centers in part on the implementation of cash-management systems. Internet-based b-to-b e-commerce programs will be introduced later. Citibank is initially targeting Singapore-area businesses before rolling out the program to companies in Australia, Hong Kong, the Philippines and Malaysia.
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