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BtoB

CMP Media launches new IT publication

Published on .

New York--CMP Media Inc. this week announced the April 30 launch of Transform, a new print and online publication for business and IT execs that will focus exclusively on content and collaboration technologies for the management, delivery and sharing of business content. These technologies, which allow companies to share content internally, is an essential tool for b-to-b collaboration. Though the launch comes at a curious time, CMP hopes Transform taps into what it calls a growing market, citing its belief that large companies are becoming increasingly swamped with unmanaged information.
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