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CNET enjoys strong jump in users

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San Francisco--CNET, a technology portal, said its unique home users increased from 6.38 million to 7.1 million between October and November, a jump of about 11%, according to Nielsen//NetRatings. Nielsen also reported that CNET's users have increased 44.6% since June. CNET launched a $100 million ad campaign on July 1. The latest figures from Media Metrix, an Internet ratings service that competes with Nielsen, showed a strong gain by CNET, which had 9.6 million unique at home and at work visitors in October, up from 8.3 million visitors in September. CNET placed 13th for the month, up from 17th the month before. CNET competes with ZDNet, IDG.net and CMPnet.
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