BtoB

CNN.com signs multiyear advertising agreement with Google

Published on .

Reprints Reprints

Atlanta—CNN.com and Google announced an agreement to use Google’s AdSense advertising program to deliver targeted advertising to CNN.com. Under the terms of the deal, Google now serves as the exclusive provider of auction-based text advertisements on CNN.com. AdSense, which places contextually relevant ads alongside content, caters to both large and small advertisers.
In this article:
Most Popular